How to pay Google for SEO?

  • January 24, 2025
  • SEO
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Despite designing a prolific search engine and highly effective crawlers, Google and other search engines don’t offer SEO services. At the same time, search engines are free of use for everyone.

Being displayed in an organic search doesn’t come with a premium. Instead, you need to ensure your website is well optimized.

While you can opt for pay per click (PPC) campaigns in Google for a premium, the truth is the actual optimization is usually organic and free.

This being said, the concept of SEO is to push you among the top results, rather than to include you in results.

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